Free course · Ace Academy

Make AI Sound Like You: Brand Voice & Context

Stop getting generic AI drafts. Teach Ace who you are, what you know, and how you speak.

Beginner
11 lessons
3 hands-on labs
About 2 hours
Uses about 30–45 credits

Fits in the 50 free credits every new account gets.

About this course

AI writes like the average of the internet until you give it context. In this free, hands-on course you'll build a Brand Profile, write a voice guide, and stock a knowledge vault with your best work, so every draft in Ace sounds like you from the first try. You'll finish with an on-brand piece of content written in one shot.

What you'll build

Your Brand Profile, voice guide, and knowledge vault

Built in your own Ace account, not on a worksheet. Every studio uses them from then on, and the final lab proves it: one real post, email, or bio, written in a single shot.

What you'll be able to do

Build a Brand Profile that every studio in Ace draws on
Write a voice guide with clear do's, don'ts, and words to avoid
Stock a knowledge vault with the work that makes you sound like you
Test that Ace really uses your material, with questions only it can answer
Get an on-brand draft in one shot, and voice-check it before you publish

Who it's for

Creators whose AI drafts all sound the same
Founders who write their own marketing and want it to sound like them
Small agencies that need each client's voice on tap, with one Brand Profile per client

How you'll learn

Short, practical lessons

Each one ends with a "Try it" step in the app, so you practise as you read.

Hands-on labs

Build the real thing in Ace. Your work is graded by AI against criteria you can see, with hints when you're stuck.

An AI tutor

Ask questions in any lesson or lab. The tutor knows the whole course, not just the page you're on.

Syllabus

Why AI Sounds Generic3 lessons
Understand why AI drafts come out bland, and the three kinds of context that fix it.
- The Average-of-the-Internet Problem
  Why a model with no context writes like everyone, and what "context" actually means.
- Three Layers of Context
  Who you are (Brand Profile), what you know (knowledge vault), and how you sound (voice guide and personas).
- Before & After: The Same Request
  See the difference context makes by comparing the same request with and without it.
Build Your Brand Profile3 lessons · 1 lab
Create your Brand Profile with Magic Auto-Fill, sharpen the fields that matter most, and write a voice guide.
- Let Ace Read Your Website
  Use Magic Auto-Fill to draft your Brand Profile from your site, then check what it got right.
- Mission, Audience, Offer
  Sharpen the profile fields that change AI output the most.
- Writing a Voice Guide
  Turn "our tone is friendly" into concrete do's, don'ts, signature phrases, and banned words.
  Lab: Your Brand Profile & Voice Guide
Teach Ace What You Know3 lessons · 1 lab
Stock your knowledge vault with the material that makes your content yours, and check that Ace can find it.
- What Belongs in a Knowledge Base
  Your best posts, FAQs, offers, and client stories, plus what to leave out.
- Global Knowledge vs. Project Knowledge
  Where to put each document, and how Ace combines them when you work.
- Checking It Works
  Ask questions only your knowledge base can answer, and fix what it misses.
  Lab: Stock Your Vault
Put It to Work2 lessons · 1 lab
Use your Brand Profile and vault together in Ask Ace, and check any draft against your voice.
- Your Brand in Every Chat
  Select your Brand Profile in Ask Ace, pair it with a squad persona, and switch brands when you need to.
- The Voice Check
  A reusable review prompt that flags off-brand drafts before you publish.
  Lab: On-Brand in One Shot

Finish it and earn 50 credits

Complete every lesson and score 70 or more on every lab. Your credits unlock when you start another course or upgrade, within 30 days.

Questions

Do I need any AI experience?

No. The course starts with why AI sounds generic and builds from there. If you can write an email, you can do every lab.

What if I don't have a website?

Ace can draft your Brand Profile from your website, but you can skip that and fill in the same form by hand. The lessons show you which fields change the output most.

What does it cost?

The course is free. Its labs and "Try it" steps use about 30 to 45 credits, and every new account starts with 50.

Where does my work end up?

In your Ace account. Your Brand Profile and knowledge vault are the same ones Ask Ace, Social Media Studio, and the other studios draw on, so the course leaves you set up, not just informed.

Which course should I take next?

"A Month of Content in One Afternoon" puts your new Brand Profile to work on a week of social posts.

Ready to start?

Free, at your own pace, with a tutor beside you the whole way.